Passive Marketing Boosters

Take 2-4 hours this month to implement Passive Marketing Traffic Drivers that will amplify your results with Pour Now

Link & Embed Listings to and within content you're already creating for consumers. No advertising budget? No problem.

Do this month:

1. Organic Social Media Posts

  • The Action: Drop listing links in Instagram captions, Stories swipe-ups, TikTok video descriptions, Facebook posts, Pinterest Posts, and more. 

2. Educational Content

  • The Action: Review your website for any content about food pairings, cocktail recipes, or entertaining guides. Add contextual links like "Find a Bottle" pointing to your listing. Or even embed headless listings directly within the content pages.

Bonus: Informational Content

  • The Action: Add listing links to blog posts, email newsletters, wine club emails. Create unique listings to celebrate awards, scores, exclusive events, and more.

 

The impact:

Transform the incredible work your team is already doing with organic, educational, and informational content into a direct conversion path!